Email Marketing's Not Dead (And Why It Beats Social Media)

You spend a lot of time and energy connecting with customers every day. But when it comes to getting the word out about a new special or just saying thank you, it can feel like you're yelling into a digital void. You know you need to "do marketing," but social media feels like a full-time job, and you're already overworked.

Email marketing isn't about being fancy; it's about being effective.